Vegan cleanser that lifts away greasy deposits Optimum in-between refresher and cleanser. The weightless dry shampoo is based on kaolin clay to absorb impurities, excess oil and odours from the hair and scalp without clogging the pores. The innovative formula with vitamin E and glycerin provides moisture and combats frizz and hair breakage. Thanks to apple extract, a supplier of magnesium, potassium and calcium, the tresses are wonderfully cared for and supplied with essential nutrients.